Initiated in October 2024, Project Ujjwal is a public health initiative dedicated and designed to address the challenges of thalassemia and anemia within both tribal and urban communities in Gujarat and Maharashtra. Recognizing the profound impact these two conditions have on community health, the project takes on a two-phase strategy. The first phase involved our founder accompanying members of the Shrimad Rajchandra Mission hospital on their outreach program where mobile medical vans visit remote villages in Dharampur in Gujarat to screen children for anemia and other preventable diseases. To witness firsthand the positive impact the outreach had on the communities with very limited access to healthcare, was both enriching and transformative. This model was then presented to India’s premier rotary club- The Rotary Club of Bombay- to initiate outreach efforts in Palghar, a village adopted by them in one of the largest tribal districts of the country, located in Maharashtra. The collaboration between the Rotary and SRM is expected to impact nearly half a million children in the region.
Thereafter, the second phase of Project Ujjwal expanded its reach into urban settings, carrying out targeted testing camps and awareness campaigns in Mumbai. At the core of these efforts, lies a commitment to providing reliable and accessible information. Collaborating closely with medical experts and the National Thalassemia Welfare Society, New Delhi, the project undertook a review and redesigning of existing educational brochures. We are proud to state that these revised materials are currently under consideration for national adoption. We aim to empower individuals and families with the knowledge needed for early detection, effective management and prevention of these conditions. In essence, Project Ujjwal aims to improve the quality of life for those affected by thalassemia and anemia by fostering healthier and better-informed communities.